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U.S. News & World Report Master's Programs Attract Women

In a recent article, U.S. News & World Report reported: “Unlike MBA Programs that are often male-dominated, specialized master’s degree programs in marketing and communications at business schools attract a large percentage of woman.” The Leeds School of Business Master’s Program in Business Analytics was mentioned in this article as an example of a business school offering new specialized programs that have a special appeal to women due to the focus in marketing. Women comprised 50% of Leeds business analytics graduating class of 2015. 

Some of the positions these women received upon graduation included:

  • Lead Analyst – Marketing Attribution Software Development
  • Data Strategist- Marketing Consumer Product Retail
  • Statistical Analyst
  • Marketing Analyst
  • Supply Chain Analyst
  • Management Consulting